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For food trucks

Text us where you’re parked. Your website shows it.

Your own website, with today’s spot, hours and menu, so people find you on Google, Maps and ChatGPT, not an old post. All by text.

Open Messages to get started

On a computer? Scan with your phone’s camera to text us.

You’re texting Humfrid, our AI assistant. It answers in seconds. Msg & data rates may apply. Reply STOP to opt out. By texting us you agree to the Humfrid Text Terms and our Privacy Policy.

Humfrid

Today 7:40 AM

Little Lime Tacos, Austin
Got it! What you serve, prices and where you park?
street tacos $4, catering 20 to 200 people. east austin weekdays, breweries thu–sat
Here’s your new website.

Little Lime Tacos

Street tacos, parked near you today.

Where we are today
Little Lime Tacoslittlelimetacos.com
looks great
You’re live 🎉

Be the truck they find.

People search for a food truck near them, or your name, before they walk over. Make sure they find today’s spot, not last month’s post.

Google and Maps. People search for food trucks near them. Your profile and today’s spot decide who they walk to.

ChatGPT. More people ask AI where to eat and who to book. We help you become the business AI recommends.

Referrals, too. A guest at a wedding you catered gives them your name. They still look you up before they book.

When people search, they find you. Not an old post.

As easy as texting. Because it is.

  1. Little Lime Tacos

    Step 1

    Text us your business name. A few quick questions, and we build your website.

  2. looks great

    Step 2

    You approve it. It goes live. Your new website within a day. Nothing goes live without your OK.

  3. today: east austin 11–9

    Step 3

    Text the changes you want. Website and posts, all from your phone.

No app. No password. No computer.

Change anything. Anytime.

New spot, new hours, new special. Your website keeps up, every day. Text a change the way you’d tell a friend, and we make it.

We’re at the brewery tonight.Closed today, rain.Add a brisket taco special.Add a wedding catering menu.

Your website stays current. No logins.

Humfrid

Today 10:12 AM

today east austin 11 to 9, brewery from 5
Done. Today’s spot is on your website.
add a brisket special, this week only
Added to your menu, marked “This week only.”
make it look more modern
Sugar StopWhere we are today

Fresh donuts, wherever we stop.

See where we are
Your new look · previewsugarstopdonuts.com

Everything in one place

More customers. More catering. Handled for you.

A professional website

Designed for your business and written for you, from a few texts. Change anything, anytime.

Reviews

More five-star reviews, and a reply written for every one.

SEO & GEO

Found on Google, Maps and ChatGPT, with a page for each of your main services.

CRM

Text a note after a call. Every client is remembered, with a reminder when to follow up.

Content planning

Posts planned around your busy seasons. We text you an idea before each one.

Articles and posts

Text a thought or a photo. Your know-how and your work become articles and posts that help you get found.

Bookings

Planners book catering right from your website, on dates you choose.

Payments

Get paid online when they book, with a receipt sent for you.

Monthly plan

Your goals and next steps kept for you, with check-ins until they’re done.

Local reach

The groups, events and directories where your customers gather, watched for you, with the words to post there.

Analytics

Website visits, reviews, catering requests and where you rank on Google. Texted to you every Friday, no logging in.

Team collaboration

Your whole team in one group chat with Humfrid. New bookings go to whoever takes them, and everyone stays in the loop.

Made for the way you roll.

  • Little Lime TacosToday: East Austin

    Street tacos, parked near you today.

    Where we are todayOpen till 9 PM

    Taco truck Example

  • Lot 22 Food ParkEst. 2016

    Trucks · Beer garden · Live music

    Twelve trucks. One long table.

    See who’s here today

    Food truck park Example

  • Masa RosaSan Diego

    Hot
    tortillas.
    Cold drinks.

    • Taco $4
    • Birria $14
    • Horchata $5

    Today’s spot on the website

    Taco truck Example

  • Pink Kettle CoffeeMenu

    Espresso at your event, poured fresh.

    Book the cart
    • Weddings
    • Office mornings

    Coffee cart Example

  • Noon BoxBook

    Lunch for the whole office.

    Office lunch · Downtown Austin

    $16/person

    20–150 peopleServed hotVeggie options

    Book a lunch day

    Office lunch catering Example

  • Sugar StopFind us

    Fresh donuts, wherever we stop.

    Made to orderBirthday partiesSee where we are

    Dessert trailer Example

  • Ember Pie Co.Order

    800°

    Wood-fired pizza, ready in ninety seconds.

    Find the truck

    Pizza truck Example

  • Marigold Truck Co.Menu

    A food truck at your wedding.

    Saturday

    Carnitas · elote · churros
    Book a tasting

    Wedding catering Example

  • Hop & TacoThu–Sat

    Every brewery night, one truck.

    See this week’s spots

    Brewery regular Example

  • Harbor Fry Co.Fridays

    Fish and chips. Fridays by the bay.

    Fri
    4–9 PM
    • Hand battered
    • Gluten-free option

    Fish and chips truck Example

  • Snow Cone SocialBook

    Shaved ice, every flavor.

    Book for a party

    Shaved ice van Example

  • Midnight TrompoFri & Sat

    Late night.
    Real tacos.

    See tonight’s spot

    Late-night tacos Example

Simple prices. No surprises.

See your website free. Pay only when you want it live on your own domain.

Pro

$25/mo.

$299 billed annually

For a business that wants a great website that takes bookings and payments, all handled with a quick text.

Get started
  • Website – custom built for you
  • Domain – your own .com, in your name, included
  • Changes – unlimited, by text
  • Blog – articles and posts from the photos you text
  • Booking – accept and manage online bookings, all by text
  • Payments – accept online payments and deposits (Stripe fee + 1.5%)
  • SEO/GEO – set up to be found on Google, Google Maps, ChatGPT and other AI answers
  • Analytics – every week, with visitors and bookings

Concierge

$199/mo.

$2,388 billed annually

For a business that wants its marketing planned every month, every client and review looked after, and the whole team on board.

Get started
  • Everything in Pro
  • Content planning – what to post and when, around your busy seasons, written for you
  • Monthly plan – your goals and next steps kept for you, with check-ins until they’re done
  • CRM – every client remembered, and a reminder when to follow up
  • Review management – monitors your reviews, asks for one after every job, and writes a reply for every new Google review
  • Local reach – proactively monitors the groups, events and directories where your customers gather, so you never miss an opportunity
  • Team collaboration – your whole team texts Humfrid, alone or in a group chat, and everyone can take bookings
  • No contract
  • Cancel by text
  • No setup fee
  • No charge per lead

Compare plans and find yours

A real website. Not just a feed.

WhatHumfridInstagram only
Where you are todayOn your website, by textBuried in last week’s posts
On GoogleYour own website and web addressAn old post, or nothing
Catering requestsA catering page, straight to youLost in your DMs
Your menuAlways current, one text awayA photo from last spring
Who owns itYour own web address, in your nameAn account, on someone else’s rules
When the algorithm changesYour website stays putYour reach can drop overnight

Questions? Answers.

I post where I am on Instagram. Why do I need a website?

Because most people look you up on Google, not in your feed. They search “food truck near me” or your name and find an old post, or nothing. Your website shows where you’re parked today, your hours and your menu, and you change it with one text. Keep posting on Instagram too.

Can people book me for catering and events?

Yes. Your website has a catering page with your menu, group sizes and a way to ask for a date, so couples, offices and breweries can reach you directly. Requests come straight to you, and you answer by text.

Do I need a computer?

No. We build your website by text, and you change it by text. Photos and voice notes work too.

What happens if I cancel?

Text us to cancel. There’s no contract and no fee to leave. Your web address is in your name and stays yours: we email you how to take it over. Your site goes offline when your plan ends, and we keep its files for 90 days and send them to you at no charge.

Who’s behind Humfrid?

Humfrid is made by Avery Intelligence, a small team in Menlo Park, California. We’d rather earn your business every month than lock you into a contract. Text us with any question before you sign up.

How does this bring in calls?

Most people find a local pro on Google. We help you set up your Google Business Profile and keep it complete: we write your posts and review replies, and you post them. Your website lists your services and the towns you cover, and your Friday report shows what changed each week. No one can promise a ranking, and we won’t.

Most of my work comes from referrals. Is this for me?

Yes. People who hear your name from a friend, a neighbor or Nextdoor still look you up before they call. Your website and Google Business Profile are what they find, with your reviews, your license and your past work.

Do I keep my phone number?

Yes. Your website and Google Business Profile show your number, and calls come straight to you like they always have.

Will you text me all the time?

No. You hear from us about your next step, a post idea or your Friday report, or when something happens on your website. If you don’t answer, we stop. No sales texts, ever.

What if I don’t like what you wrote?

Text back what to change. We fix it before anything goes live.

I already have a domain. Can I use it?

Yes. After you upgrade, we text you three records to add where your domain is managed. The domain and your email stay yours, and your website shows at your domain, with or without www.

Your regulars are looking for you. Tell them where you are.

Open Messages to get started

On a computer? Scan with your phone’s camera to text us.

You’re texting Humfrid, our AI assistant. It answers in seconds. Msg & data rates may apply. Reply STOP to opt out. By texting us you agree to the Humfrid Text Terms and our Privacy Policy.